Scaling Too Soon? Why Customer Validation Saves Startups from Disaster Think you’re ready to scale? Without customer validation, 75% of startups fail. Here’s how to ensure your product is truly market-ready. By Jue Feng I 2025 Photo by Austin Distel…
Strategic Design The CEO’s Secret Weapon for Sustainable Business Growth By Jue Feng I 2025 Photo by Andreas Klassen on Unsplash Imagine you’re in a boardroom. The CEO is talking about scaling the business, pointing at charts. The CMO…
Customer Journey Mapping ”Think of journey mapping as telling the story of your customer’s experience—from their first interaction with your product to the moment they decide whether to stay or leave.” By Jue Feng I 2023 Illustration by Ann&Amelia on…
